Lady V London

Lady V London floral jumpsuit in a country garden

Lady V London New Arrivals

Discover new-season prints, flattering shapes and vintage-inspired dresses for autumn days and winter celebrations.

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The Lady V London Story, Since 2011

Lady V London has brought romantic, vintage-inspired character into everyday wardrobes since the brand launched online in 2011. Flattering shapes, feminine prints and modern comfort remain at the heart of what we do; explore the complete retro collection to find the full edit.

Discover our signature dress collection, daywear favourites, swing shapes, jumpsuits and occasionwear designed for everyday confidence and special moments alike. From new arrivals to much-loved Lady V shapes, each piece is made to bring colour, comfort and a little theatre to the wardrobe.

Our collections celebrate the spirit of 1950s style dresses with wearable silhouettes, soft movement and prints that feel distinctive without being difficult to wear. Shop polished day dresses, easy jersey styles, cotton dresses, fitted shapes and flared favourites in sizes designed to make finding the right fit feel simple.

Lady V London vintage-inspired printed dress collection Prints with a point of view Shop Fresh Prints

Fresh Prints, Flattering Shapes

Explore dresses in standout prints, florals, polka dots, plains and playful seasonal stories, with silhouettes that feel polished without feeling precious. Lady V is for women who want the romance of vintage-inspired fashion without costume dressing.

Discover our latest releases in new arrivals, from woodland and floral prints to shapes for autumn days and winter celebrations. Explore dresses with pockets for everyday ease and 1950s fit-and-flare dresses for a defined waist and a fuller skirt.

Look for breathable cotton dresses, easy jersey dresses, maxi lengths, fitted shapes and flared skirts that bring vintage character into a modern wardrobe.

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Occasionwear, Best Sellers and Last Chance

Find wedding guest dresses, occasionwear, best-selling Lyra dresses, Hepburn dresses, vintage maxi dresses and 1950s style favourites in sizes 8 to 30/32. Browse signature Lady V collections including Betty, Elsie, Zelda and Little Lady Vintage, or search the archive for limited prints and last-chance styles.

For celebrations, explore our vintage party dresses; for a formal invitation, browse the evening and formal edit. Find plus-size party dresses, plus-size evening dresses and plus-size wedding guest dresses in live available sizes. For everyday wardrobes, discover dresses with pockets, plus-size vintage dresses, plus-size maxi dresses and plus-size jumpsuits. Compare each product's measurements and current stock to find a comfortable fit, with selected styles offered through UK size 30/32.